New Apple Campus 2 Development Strongly Endorsed

ApplCampus2 apple2Apple Campus 2 03At the June 25 Santa Clara Chamber of Commerce and Convention-Visitors Bureau Board of Directors meeting, the board voted unanimously to support the Apple Campus 2 development that is planned for the City of Cupertino and borders the City of Santa Clara.  “The Apple Campus 2 development will allow Apple’s research and development functions to remain in Silicon Valley keeping over 41,000 jobs in our County.  Apple will also invest close to $70 million in infrastructure improvements, parkland upgrades and affordable housing.  This is a huge win for Silicon Valley and Santa Clara”, said Steve Van Dorn, President and CEO.

Here are a few important economic facts:

  • Apple Campus 2 will create over 9,000 construction jobs
  • Apple makes $8.6 billion in purchases from local businesses each year in Cupertino, Sunnyvale and Santa Clara
  • The current Cupertino area workforce consists of more than 16,000 full- time employees, more than 40% of Cupertino’s job market
  • Apple Campus 2 will have 24,000 full-time jobs in Cupertino and more than 41,000 in Santa Clara County
  • Apple makes over $150 million in purchases from local Cupertino businesses each year
  • Apple provides $14 million ongoing annual revenues to VTA for local and regional transportation improvements
  • Apple contributes $57 million in ongoing annual revenues to support local governments and special districts to fund neighborhood services, police, fire departments, roads, parks, schools and libraries
Advertisements Available to Chamber Members


If your business has clients or visitors from out of the area or local residents looking for things to see and do in Santa Clara, you might consider adding the Convention and Visitors Bureau’s new Itinerary Builder to your website.  It’s a FREE link for Chamber of Commerce members to use on their sites.

By simply adding the text “Plan your trip to Santa Clara” and linking to, your out of town and local customers can build a fun things to see and do itinerary. There are a number of Starting Points in the city to build your itinerary to/from, including California’s Great America, Santa Clara Convention Center, Santa Clara University, local hotels, and other easy to find locations.

In addition, if you would like to use the logo on your business site, please email and ask for the logo.

Credit Card Fee Lawsuit Settlement Pre-Registration Is Open

Over the last few months, many businesses should have received letters regarding the large settlement reached in the long-running lawsuit over the interchange rates that Visa and Mastercard have charged businesses and non-profits in the past. Any person, business or other entity that accepted Visa or MasterCard credit or debit cards in the U.S. at any time between January 1, 2004 and November 28, 2012 may be eligible to receive a payment from the $6.05 billion settlement fund.

Under the terms of the settlement, local businesses will be able to collect money from the credit card companies based on past credit card transactions. If you ignored the letter in the mail, it’s not too late to register your business for your share of the settlement money.

This is an opportunity to recoup the money that is owed to you from credit card fees. The more you have paid in fees since 2004, the larger your settlement could be. The amount paid from the Cash Settlement Fund will be based on actual or estimated interchange fees attributable to Visa and MasterCard transactions from January 1, 2004 through November 28, 2012.

You can learn more about the settlement and pre-register for reimbursement at the court authorized site –

2012-13 Year in Review


I hope you had the opportunity to attend our Pyramid Awards Dinner on June 13.  If not, we had over 260 people in attendance that enjoyed great networking, great food and great silent auction items.  We also acknowledged three chamber members that contributed immensely to our Chamber last year, presented three $700 scholarships to well deserving Santa Clara Unified School District high school seniors, acknowledged our outgoing Board Members and welcomed our incoming Board Members.

Our outgoing Chair, Doron Noyman, thanked the members present for their support over the last year, and I presented a video highlighting our many accomplishments.  Since some of you reading this column were unable to attend the Pyramid Awards Dinner, I have listed below just a few of our major accomplishments for the 2012-13 year.

Membership and Programs:    

• New membership revenue has exceeded goal by over 30%

• Pyramid of Leaders increased by 27% to a total of 14

• Launched Save Local Now program exclusive to our members

• New programs called Walk-about Wednesdays and Breakfast with the Chair were added

Government Relations:

• Santa Clara Chamber PAC (SCCPAC) was successful in endorsing three of the four elected City Council Members

• Partnered with Silicon Valley chambers and met with legislators in Sacramento

• Reviewed and acted upon over 75 bills

Convention and Visitors Bureau: 

• Won the bid for Super Bowl L (50) to be held in 2016 representing 15,500 hotel room nights in Santa Clara County

• Holiday need period bookings up 9%

• Launched FREE Visit Santa Clara iPhone App

• Received over $500,000 in free publicity through media releases and interviews

Convention Center:  

• Received Event Venue Excellence Award from the Silicon Valley Concierge Association

• Gross revenue projected to be $800,000 over budget

Even though an improving economy is uncertain, we remain optimistic with all the positive development discussions that are taking place and current projects that are under construction today.  We also know that by working together with our members, elected officials, City staff and community we will continue to make Santa Clara a great place to work, play and raise a family.

Thank you for your continued support of the Santa Clara Chamber of Commerce and Convention-Visitors Bureau.